Flooring Companies Growing with Thorwell

AI-powered lead generation, qualification, and booking systems built specifically for flooring businesses across the country.

340% Avg lead increase
< 60 sec AI lead response time
3x Avg review growth
100% Show rate improvement cases
Nashville, TN

Elite Hardwood Floors

Service AI Lead Generation + Booking
Market Nashville, TN metro
Timeline 90 days

The Challenge

Elite Hardwood was running Meta ads through a generic agency but leads were inconsistent and often unqualified. Their owner was manually calling every lead and spending 2+ hours a day on follow-up that rarely converted.

340% More qualified leads per month
28 Booked estimates in first 30 days
< 60 sec AI response time to every new lead
78% Estimate show rate after AI pre-qualification

"I used to spend my mornings chasing down leads that went nowhere. Now the AI handles all of that and I just show up to estimates. Best investment I've made in the business."

Owner, Elite Hardwood Floors
Denver, CO

Premier Epoxy & Concrete

Service Meta Ads + AI Qualification
Market Denver, CO metro
Timeline 60 days

The Challenge

Premier was getting garage floor leads but couldn't tell which ones were serious buyers versus tire kickers. Their close rate was low and their team was exhausted from following up with people who never converted.

51% Reduction in unqualified leads reaching sales
60% Improvement in estimate-to-job close rate
< 1 wk To launch full AI qualification system
$0 Wasted on unqualified estimates after 30 days

"We were burning time and money on leads that were never going to buy. The AI filters all of that out now. Our guys only go to real jobs."

Owner, Premier Epoxy & Concrete
Phoenix, AZ

TileRight Interiors

Service Local SEO + Review Automation
Market Phoenix, AZ metro
Timeline 120 days

The Challenge

TileRight had strong word-of-mouth but almost no online presence. They had 9 Google reviews and didn't appear in the local map pack. They were losing jobs to competitors they knew they were better than.

100% Increase in organic leads from Google
42 New Google reviews in 90 days
3x More map pack impressions month over month
0 Jobs lost to "I can't find you online" since launch

"Customers used to tell us they found our competitor first because they had more reviews. Now we're showing up at the top and the reviews keep coming in automatically."

Owner, TileRight Interiors

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