Lead generation
Meta and Google campaigns, landing pages and local SEO built for Huntington homeowners actively planning flooring work - not for impressions.
Most Huntington flooring companies are not short of leads. They are short of a system that works every one of them. Thorwell Group put lead generation, qualification, booking, CRM and reporting into a single agentic system - the first end to end in flooring - and runs it for contractors across the Tri-State area.
the Tri-State area runs on the university, healthcare and river logistics serving three states. That shapes who is buying flooring, what they will spend and how fast they expect an answer - which is why a campaign built for another market rarely transfers cleanly into Huntington.
The housing stock does the rest of the talking: affordable century homes with flood-plain history along the Ohio River. Add wet winters, humid summers and hillside foundations that make level subfloor prep a real part of the estimate, and the specification conversation here looks nothing like the one two states over. The qualification questions get built around that, so the leads reaching your calendar are already screened for the work you do.
The opening move in Huntington is usually unglamorous - get every inbound lead answered inside a minute, get the pipeline visible, then scale spend across Barboursville and the rest of the Tri-State area once the conversion rate is known.
Not three vendors and a spreadsheet. One connected flow, with the numbers visible at every step.
Meta and Google campaigns, landing pages and local SEO built for Huntington homeowners actively planning flooring work - not for impressions.
Every inbound lead is engaged in about a minute, screened on timeline, project type and budget, then booked straight onto your calendar. No phone tag, no leads sitting overnight.
Every deal sits in a pipeline you own, with follow-up running automatically and every signed job in Huntington traced back to the campaign that produced it.
Want the full breakdown? See the Floorwell Growth System →
No. If you have nothing, we build it. If you already have a website or CRM that earns, we build on top of it rather than replacing what works. Either way you end up with one system instead of a stack of disconnected tools.
We run campaigns and booking across Barboursville, Milton, Ceredo, Kenova and Proctorville, and anywhere else inside your service radius. Coverage is set by how far your crews will actually drive, which is a decision we make with you rather than for you.
That is what the qualification step is for. Affordable century homes with flood-plain history along the Ohio River - so the screening questions are written around the jobs that are common here and the ones you actually want. Leads that do not fit never reach your calendar.
Every lead, booked estimate and signed job in Huntington is tracked back to its source. You are not judging the system on impressions or clicks - you are judging it on booked estimates and closed revenue, in a dashboard you can open yourself.
Yes. We run the full agentic marketing system and CRM for flooring and home service contractors in Huntington and across the Tri-State area, including Barboursville, Milton, Ceredo, Kenova and Proctorville. The build is scoped to your service radius and crew capacity, not dropped in from a template.
Book a free strategy call. We will map your the Tri-State area market, show you what the system looks like for your crew size, and give you the numbers to judge it by. No pressure, no obligation.